NetCBT partnered with LMSninjas to build a Million-Dollar LearnDash website
Project Overview
NetCBT is an e-learning company that provides certified continuing education (CE) credentials for project managers and accountants. Since the launch of their websites, www.cpe365.com and www.pdunow.com, NetCBT has worked with tens of thousands of customers across the United States and boasts an impressive 99% returning customer rate.
For PMPs and CPAs, re-upping their certification typically entailed long hours spent assembling credits from several certifying organizations and poring over courses. NetCBT Founder Chris Clarke believed there was a better way and saw an opportunity to bring continuing education credits to the e-learning space.
Chris sought out the LMSninjas and entrusted them with the development of two sites. Being rather computer-savvy himself, Chris was in close contact with the dev team every step of the way for over 30 months, and the working relationship they established has resulted in a flourishing business.
After a successful development cycle and launch, pdunow.com has surpassed over $1 million in sales, and the LMSninjas remain on hand to perform regular site maintenance, updates, and customization services.
Let’s see how it all came about.
A single step
Chris reached out to us in May 2019 with the desire to build a training site for professionals in need of continuing education credits. In response, the LMSninjas quickly set up a demo site built on LearnDash in order to show Chris what the plugin was capable of.
These were the humble origins of cpe365.com – a single Home Page and out-of-the-box LearnDash features. As time would go on, WooCommerce, Astra (with some modifications), and Paid Membership Pro would form the core of the site’s plugin stack.
However, Chris’ aspirations for his site soon expanded beyond the confines of default LearnDash, and he asked the LMSninjas to create some custom pages to further improve his users’ experience.
At every stage, Chris communicated his requirements with impressive timeliness and clarity, often interacting directly with our developers. This allowed our team to address his requests at lightning speed, and Chris’ site grew just as quickly.
